The Los Angeles Lakers recently named Yao Williams II Vice President and Head of Global Partnerships.
Williams will lead the Lakers global partnerships team, including partnership sales, business solutions and partnership activation, driving revenue-generating opportunities and creating innovative programming and platforms to maximize brand value. Williams has a proven track record of securing both domestic and international large-scale deals while leading high-performing sales teams.
“I couldn’t be more excited to have Yao Williams join the Lakers business and lead our global partnership team,” said Los Angeles Lakers President of Business Operations Lon Rosen. “Yao is an engaging leader with an appetite for innovation that will help drive performance and deliver best-in-class experiences for Lakers partners.”
Williams brings two decades of experience in global sales and brand partnerships across the sports and entertainment industries, including time at the National Basketball Association and Manchester City Football Club. Most recently, Williams co-led global partnerships at Elevate Sports Ventures.